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Is your brand impossible to resist?
If your brand isn't provoking strong and immediate emotional reactions, creating advocates and inciting conversations, or forcing competitors to realign, then we need to talk. In a world of constant distraction, 9-second attention spans, relentless competition, and a market where everything seems to be a commodity, there must be something about your brand that holds customers captive and powerless to resist your message. We call that state of intense focus, Fascination. And I have the process and tools to build that brand for you.